1. Introduction
This Privacy Policy explains how Hélder Madeira – Indústria e Comércio de Azeitonas, Unipessoal Lda. collects, uses, stores, and protects the personal data of users of the website and online store.
The privacy of our customers and users is important to us. We process personal data in a lawful, fair, and transparent manner, and only to the extent necessary for the use of the website, order processing, the provision of services, compliance with legal obligations, and communication with customers.
When using this website, contacting us, or placing an order through the online store, you should read this Privacy Policy carefully.
2. Data Controller
The entity responsible for processing personal data is:
Hélder Madeira – Olive Industry and Trade, Sole Proprietorship Lda.
NIPC: 504 414 917
Headquarters: Rua de Macau 2, Tavira, Portugal
Warehouse/Store: Estrada do Arraial, Vale Caranguejo S/N, 8800-228 Tavira
Email: geral@heldermadeira.com
Phone: +351 281 326 175
For any questions regarding the protection of personal data, the data subject may contact us via email at geral@heldermadeira.com.
3. Personal information we may collect
When you use our website and online store, we may collect the following personal data:
- name;
- email;
- phone number;
- billing address;
- delivery address;
- tax identification number, if provided;
- information required to issue tax documents;
- information about orders, purchased products, prices, shipping methods, and order status;
- messages sent via contact forms, email, or other means of communication;
- technical data related to website navigation, such as IP address, device type, browser, operating system, pages visited, and date and time of access;
- cookie preferences, where applicable;
- customer account information, when the user creates an account in the online store.
We do not request any personal information that is not necessary for the purposes set forth in this Privacy Policy.
4. Purposes of Data Processing
The personal data collected may be processed for the following purposes:
- to enable navigation and use of the website;
- create and manage customer accounts;
- receive, process, and deliver orders placed through the online store;
- issue invoices, receipts, and other documents required by tax law;
- communicate with customers regarding orders, payments, deliveries, returns, or requests for information;
- respond to messages sent via the contact form, email, or phone;
- manage requests for returns, complaints, warranty claims, or dispute resolution;
- allow in-store pickup, when available;
- manage reservations for store visits or production;
- to improve the website’s security, functionality, and performance;
- to prevent fraud, abuse, or misuse of the online store;
- to comply with legal, tax, accounting, and administrative obligations;
- to send commercial or promotional communications, when the data subject has given consent or there is another applicable legal basis;
- analyze website usage statistics, when tools are used for that purpose and in accordance with the user’s cookie preferences.
5. Legal Basis for Processing
The processing of personal data is carried out on the following legal grounds:
Performance of a contract or pre-contractual measures: when the data is necessary to process orders, payments, deliveries, returns, requests for information, or visit reservations.
Compliance with legal obligations: when the data is necessary for issuing invoices, complying with tax, accounting, or legal obligations, or responding to competent authorities.
Consent: when the user agrees to receive marketing communications, subscribes to newsletters, accepts non-essential cookies, or authorizes other processing based on consent.
Legitimate interest: when processing is necessary to improve the website’s functionality, prevent fraud, ensure security, respond to inquiries, manage complaints, protect the company’s rights, or improve the user experience, provided that such interest does not override the fundamental rights and freedoms of the data subject.
6. Online Store and WooCommerce
The online store can be powered by the WordPress and WooCommerce platforms.
When a user places an order, we collect the information necessary to process the purchase, issue tax documents, prepare the order, arrange delivery, and provide customer support.
This information may include name, email address, phone number, billing address, shipping address, tax ID number, products purchased, order total, shipping method, and order status.
If a user creates a customer account, identification information, contact details, addresses, and order history may be stored to facilitate future purchases and enable account management.
The user is responsible for ensuring that the information provided is accurate, complete, and up-to-date.
7. Payments
Payments made through the online store may be processed by third-party providers specializing in payment services.
Hélder Madeira does not store complete bank card information or other sensitive financial data, as this information is processed directly by payment service providers.
The data required for payment will be processed in accordance with the rules and policies of the respective payment service providers, without prejudice to Hélder Madeira’s obligations as a merchant.
8. Deliveries and Carriers
To ensure the delivery of orders, we may provide carriers or logistics operators with the information strictly necessary for that purpose, including your name, delivery address, phone number, email address, and other information required for shipping.
This information is used exclusively for processing, shipping, tracking, and delivering your order.
9. Billing and Legal Obligations
When a purchase is made, the data required to issue tax documents is processed to comply with legal, tax, and accounting obligations.
This information may include name, tax identification number, address, products purchased, amounts paid, and other information required by applicable law.
Tax documents and related information will be retained for the period required by law.
10. Contact Forms and Communications
When a user contacts us via a form, email, phone, or another means of communication, the information provided will be used to respond to the request, provide clarification, send the requested information, or follow up on the communication.
This information will not be used to send commercial communications without consent, except in cases permitted by law.
11. Marketing Communications and Newsletters
Hélder Madeira may send commercial, promotional, or informational communications to the user when prior consent or another applicable legal basis exists.
You may withdraw your consent or opt out of receiving these communications at any time by using the methods indicated in each communication or by contacting us via email geral@heldermadeira.com.
Withdrawal of consent does not affect the lawfulness of the processing carried out up to that date.
12. Cookies and Similar Technologies
This website may use cookies and similar technologies to ensure its proper functioning, improve the user experience, analyze browsing statistics, personalize content, or support digital marketing efforts.
Some cookies are necessary for the website and online store to function, specifically to maintain sessions, manage shopping carts, process orders, save preferences, or ensure security.
Other cookies, such as statistics, analytics, or marketing cookies, will only be used with the user’s consent, whenever required by law.
Users can manage their cookie preferences using the tool provided on the website or through their browser settings.
For more detailed information, users should consult Hélder Madeira’s Cookie Policy.
13. Technical Information and Website Security
While browsing the website, technical data may be collected, such as your IP address, browser type, device used, operating system, pages visited, and the date and time of access.
This data may be processed to ensure the security of the website, prevent abuse, detect technical errors, protect the online store from unauthorized access, and improve the service’s performance.
14. Sharing Data with Third Parties
Hélder Madeira does not sell the personal data of its customers or users.
Personal data may be shared with third parties only when necessary for the purposes described in this Privacy Policy, namely:
- web hosting and technical support providers;
- online store platforms and plugins necessary for the website to function;
- payment service providers;
- carriers and logistics operators;
- billing, accounting, or administrative support services;
- providers of email, communication, or customer support services;
- statistical analysis tools, digital marketing tools, or consent management tools, when used;
- public, tax, judicial, law enforcement, or regulatory authorities, when required by law.
Where applicable, these third parties will only have access to the data necessary to provide their respective services and must process the data in accordance with applicable data protection laws.
15. International Data Transfers
Some technology service providers may process data outside the European Economic Area.
When this occurs, Hélder Madeira will seek to ensure that there are adequate mechanisms in place to protect personal data, including adequacy decisions, standard contractual clauses approved by the European Commission, or other mechanisms provided for by law.
16. Data Retention Period
Personal data will be retained only for as long as necessary to fulfill the purposes for which it was collected, subject to applicable legal time limits.
Data related to orders, billing, and tax or accounting obligations will be retained for the period required by law.
Data associated with customer accounts will be retained for as long as the account remains active or until a request for deletion is made, unless there is a legal obligation to retain it.
Data processed on the basis of consent will be retained until consent is withdrawn, without prejudice to the lawfulness of the processing carried out previously.
Data necessary for the defense of rights or the handling of complaints may be retained for as long as necessary for that purpose.
17. Rights of Data Subjects
Under applicable law, the data subject may exercise the following rights:
- the right to access your personal data;
- the right to have inaccurate or incomplete data corrected;
- the right to have data erased, where legally applicable;
- right to restriction of processing;
- right to object to processing;
- the right to data portability, where applicable;
- the right to withdraw consent, when the processing is based on consent;
- the right to file a complaint with the competent supervisory authority.
The CNPD explains that the GDPR has strengthened the rights of data subjects and the transparency obligations of entities that process personal data. (National Data Protection Commission)
18. How to Exercise Your Rights
The data subject may exercise their rights by emailing:
The request must clearly state which right you wish to exercise and provide the information necessary to identify the data subject.
Hélder Madeira may request additional information to verify the applicant’s identity when necessary to ensure the security of personal data.
Requests will be addressed in accordance with the applicable legal terms and deadlines.
19. Complaint to the supervisory authority
If the data subject believes that the processing of their personal data violates applicable law, they have the right to file a complaint with the competent supervisory authority.
In Portugal, the supervisory authority is:
National Data Protection Commission (CNPD)
Website: www.cnpd.pt
20. Personal Data Security
Hélder Madeira implements appropriate technical and organizational measures to protect personal data against loss, unauthorized access, alteration, disclosure, destruction, or misuse.
However, no computer system, website, or data transmission over the Internet can be considered completely secure. Users should also take protective measures, such as keeping their login credentials confidential and using secure devices and connections.
21. Data on Minors
The online store is not specifically intended for minors.
We do not intentionally collect personal data from minors without the consent of their legal guardians.
If the improper collection of a minor’s personal data is detected, such data will be deleted, unless there is a legal obligation or legitimate reason to retain it.
22. Links to external websites
The website may contain links to third-party websites.
Hélder Madeira does not control or assume responsibility for the privacy policies, content, or practices of these external websites.
We recommend that users review the privacy policies of the websites they visit.
23. Changes to the Privacy Policy
Hélder Madeira reserves the right to change this Privacy Policy at any time.
The changes will be published on this page and will take effect upon publication, without prejudice to the rights legally granted to data subjects.
We recommend checking this page regularly.
24. Contacts
For any questions regarding this Privacy Policy or the processing of personal data, users may contact:
Hélder Madeira – Olive Industry and Trade, Sole Proprietorship, Lda.
Email: geral@heldermadeira.com
Phone: +351 281 326 175
Address: Estrada do Arraial, Vale Caranguejo S/N, 8800-228 Tavira